Media baron Ramoji Rao knows the maxim ‘be like Romans in Rome’ than anyone else. This is what he had always done in politics with good success rate. So far, he has been known for his staunch loyalties towards the Telugu Desam Party but here is some news.

He established his loyalties with NTR and later realizing that the Kamma elite were unhappy with NTR, he wasted no time in siding with Chandrababu Naidu to help him in getting positive coverage and mileage by using his media.

But now when it comes to Telangana, clearly aware that his huge interests and film city land has to be protected, Ramoji Rao is reportedly leaving no efforts to ensure that TRS chief KCR gets maximum publicity.

The level of TRS oriented news and publicity in its Telangana edition has reached such a high level that even TRS folks seem to be joking how Eenadu may be giving them more exposure than Namasthe Telangana!