Ever since ‘Rey’ starring Sai Dharam Tej was launched, YVS Chowdary has been in all sorts of troubles. Firstly, Subra Aiyappa walked out of the project after shooting for few months citing date issues. Then Sai Dharam Tej suffered a fracture which postponed the shoot for several months. Last but not least, The cost-failure aspect! Spending over Rs 20 crore on a debutante hero is always risky. Adding to his misery, The posters, songs and promos of ‘Rey’ have hardly impressed the movie buffs and even hardcore Mega Fans were disappointed.
Despite wrapping up the entire shoot in 2013 itself, ‘Rey’ hasn’t been released due to the lack of buyers and YVS has got no other option but the incur huge losses if he releases the film with poor buzz. The fact that Sai’s second film ‘Pilla Nuvvu Leni Jeevitham’ gearing up for release has been mounting extra bit of pressure on YVS as he doesn’t want to miss Mega Hero’s ‘debut’ film advantage.
Hence, YVS Chowdary decided to add a special song dedicated to Pawan Kalyan in ‘Rey’ for creating positive buzz and attracting the massive fan base of the actor-turned-politician. He wishes to unveil this song in the platinum disk function of the movie. This move is YVS’s last attempt for releasing ‘Rey’ at least in the next few months.