Nokia Lumia is likely to be no more. Microsoft instead is going to step into Nokia’s shoes and if reports are anything to go by, Microsoft already announced that Microsoft Lumia is the new brand name replacing Nokia as the software maker. The change followed a slow transition from Nokia.com over to Microsoft’s new mobile site. This change comes just months after Microsoft has bought the Finnish company’s handset business.
This is said to be part of Microsoft’s rebranding exercise “country-by-country”, instead of doing it in one-sweep globally. The first brand change will happen in France, where, over the coming days, the Nokia name will be replaced on its Facebook, Twitter and other social media accounts by “Microsoft Lumia”, the new brand identity. “We are on the verge of becoming Microsoft Lumia,” Nokia France’s Facebook page announced in French. More information will be shared soon, it added. The transition will happen in India by the end of this year, divulge sources in the know.
However, it’s not clear how Microsoft will label its future Windows phones as existing Lumia devices carry the Nokia logo at the front and back typically. Microsoft could either opt for just Lumia or Microsoft or even the lengthier Microsoft Lumia at the front and back. Let’s wait and see. Stay tuned for more tech updates.