The first look of Allu Arjun’s upcoming film Iddarammayilatho is going to be launched on March 10, on the eve of Maha Shivaratri. The movie unit is currently being shot in Spain. The movie is being shot for more than a month there and by the end of this schedule, there is only a 5 day schedule left to be canned. The audio release of the movie will take place some time in April and movie will hit the screens on May 10th.

Amala Paul and Katherine Theressa are the heroines. Puri Jagannadh who earlier delivered a super hit to Bunny in the form of Desamudhuru is the director of this film.. The film is being produced by Bandla Ganesh under Parameswara Arts banner.