Generally the idea is that when popular celebrities from film industry are in poll fray, their films are banned from screening on TVs such that voters will not get influenced. But these days such films and programs are aired mainly on private sector TV channels that are dominating the scenario not on Doordarshan. Also more than entertainment channels, it is news channels that run continuous programs on these actors and give them extra mileage indirectly. Maybe it is time to change the old law books.
Right now, actors like Hema Malini, Nagma, Jayaprada, Smriti Irani, Javed Jafri, Mahesh Manjrekar are contesting the Loksabha in different states, while , Roja, Hema and Nandamuri Balakrishna are fighting for assembly in AP.