Ram Charan has surely taken the path of his father who is known for mass masala commercial potboilers. Allu Arjun paved his own way by attracting the youth and families. So it will be tough for another hero to come from the same family and make an impact. Varun Tej is aware of the competition within the family and has decided to follow Pawan Kalyan who became a superstar without doing mass movies in the initial stages of his career.
Pawan Kalyan opted to do boy next door kind of roles in his early days. That gave him tremendous mileage among the youth and he has become very big star without trying what his brother used to do. Films like Suswagatham, Toliprema and Tammudu made Pawan Kalyan a household name. After that he has done all types of movies and he is at the pinnacle of his career now.
Varun Tej is following Pawan Kalyan with the choice of scripts. Gollabhama, his debut film is a very simple love story with family emotions like Toli Prema. His next film also will be a romantic entertainer in which he will play the boy next door kind of character. It will be directed by Merlapaka Gandhi of Venkatadri Express fame. Varun has surely done his homework. Good luck dude.