Meelu Evaru Koteeswarudu – This is one Television programme that became a big part of telugu general entertainment popular culture for weeks ever since the show anchored by super star Nagarjuna Akkineni went on air. The most watched television show in Telugu is a game of general knowledge packed with tension and big money prizes that bolstered GEC business in a big way with record ratings.
I am thrilled to know that the game show continue to maintain top TVr’s with the rating touching an all time high of 10.8 TVr. The biggest challenge for me as a host is to keep contestant – and viewers – on the edge of their seats once the ‘fastest finger first’ contestant winner sits on the hotseat with me. Talking about his experiences as a host Nagarjuna said the show gave me thousands of memories. It is a show loaded with fun, interactivity and challenging mind excercise with people from different walks of life.
For the contestants – “You are just 15 questions away from becoming a koteeswarudu!” is a great motivator. It is also a show the contestant knows he or she could walk away with their winnings at any time.
Nobody who’s been watching MEK phenomenon seem to switch over now at 9:30 pm – as Meelu Evaru Koteeswaraduthe programme’s steadily increasing audience figures have demonstrated that there is no viewing habit that the right programme can’t break