Drushyam film is doing tremendously well at the box office. The film’s opening day collections were pretty average, but it picked up with the positive word of mouth and reviews. It has done superb business on Saturday and Sunday in all areas. It has also fetched a whopping 5.5 crore rupees from satellite rights.
Drushyam is made on a very low budget (compared to other big star’s films) and it has already entered into profits by the end of first weekend. This film has the potential to collect a theatrical share of over 15 crores, say trade pundits. The makers of this film are going to make handsome profits.
Drushyam is a kind of experiment both in terms of production cost and genre of the film. This has proved the fact that content based films would work at the box office if made on a low scale. With Drushyam setting a new trend in Telugu cinema, we can expect many such path breaking films in the near future.