Being a good cinema is one thing, and getting promoted to make people rush to theatres to watch it is another thing. Senior hero Victory Venkatesh is facing same risk at the moment with this intense thriller ‘Drusyam’ hitting theatres tomorrow.
Irrespective of what premiere talk has to say, Venky’s movie hasn’t got much hype through Television ads. Many women from his family audience base are unable to digest the fact that he acted as a father of a college going girl. ‘He still got young looks on his side. Why is he doing such big roles? Real life is different, but on silver screen he shouldn’t have done that’, say many. And after this disappointment, many people are attracted by Ram Gopal Varma’s latest horror ‘Ice Cream’. Also the nude-look hype about heroine Tejaswi created a sensation. So, can Venky cut through this nude-horror and win hearts of audiences now?
Guessing all these happenings in advance, producer Suresh Babu screened premieres of ‘Drusyam’ two days in advance. Only if they are super confident about output, they will resort to such screenings. And it is paying off now. Drusyam is getting huge publicity as a fantastic movie and we have to see how high the openings are gonna be.